Scoop.it: Content Curation Platform Review; 13 Things I Like and Three I Don’t

This post is the second in a series on content curation and deals with content curation platform Scoop.it. In subsequent posts, I will examine two other such platforms: Rebelmouse and Paper.li. NOTE: The first post in this series dealt with curation fundamentals.Read More

Content Curation Fundamentals, Part 1 of a Series

Diamond in Coal

Today’s post is the first of a series on content curation and deals with curation fundamentals. In subsequent posts I will compare a number of curation platforms, interview curation experts and talk about how to become a curator. 

With the constant stream (who am I kidding, flood is more like it) of content that most of us are faced with parsing through each day, content curation has become an increasingly popular topic.… Read More

Brands as Publishers: What a ‘Rebel Mouse’ Has to Say About Content Marketing

RebelMouse

“Brands are dying to become publishers, but they know that they are bad at it. RebelMouse should help them be good at it, and help them engage with influencers as well.”

That statement came from Paul Berry, former CTO at Huffington Post, and creator of a cool new content curation platform called RebelMouse.… Read More

Social media marketing predictions for 2009

If you've yet to read Joe Pulizzi's 42+ Social Media and Content Marketing Predictions for 2009 you should because it contains some eye-opening predictions from leading marketing professionals.

While, as you might expect, there is a wide range and divergence of opinion, some themes emerge.… Read More

Taking advantage of participation inequality in social media

Community-participation-pyramid

In 2006, well-known Web usability expert Jakob Neilsen, developed the Community Participation Pyramid, otherwise known as the 90-9-1 principle, which states…

  • 90% of users are lurkers (i.e., read or observe, but don't contribute).
  • 9% of users contribute from time to time, but other priorities dominate their time.

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