Turn Website visitors into Facebook Fans with new Fan Box Widget

I'm all about two things these days, Facebook and Twitter. They are inescapable. If you're a marketer, small business owner, sales person or corporate exec, you must (MUST) have a presence on both. (I'll throw in LinkedIn for good measure. Let's call it honorable mention.)

One of the features of the Facebook Platform that I'm nuts about are Facebook Fan Pages (also known as Public Profiles, though nobody but me calls them that).… Read More

Maximize your marketing dollars during the recession

Nine ways to maximize your marketing dollars during the recessionToday's news is all about the economy and how we are in the worst recession since the Great Depression. The company I serve as marketing director, Bizzuka, wanted to put a "recess" to all the negativity and discuss some ways to use the Internet as a cost-effective marketing tool, not only during difficult times, but at anytime.… Read More

Social media marketing predictions for 2009

If you've yet to read Joe Pulizzi's 42+ Social Media and Content Marketing Predictions for 2009 you should because it contains some eye-opening predictions from leading marketing professionals.

While, as you might expect, there is a wide range and divergence of opinion, some themes emerge.… Read More

Early Christmas presents from Trulia, Top Rank Marketing and Blog Squad

"Yes, Virginia, there is a Santa Claus," said Francis Church, and I know of at least two of his elves: Frances Flynn Thorsen, Community Manager at Trulia, Lee Odden, CEO of Top Rank Online Marketing.and the Blog Squad's Denise Wakeman.… Read More

Creating a new brand, User Friendly Thinking

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At "Bizzuka Labs," we're creating a new social media marketing brand called User Friendly Thinking. While still in the process of clarifying the brand message, essentially it's a place where "technology and creativity intersect."

We refer to User Friendly Thinking as a "social media" brand, mainly because that's the channel through which it's being deployed.… Read More