From Conversation to Conversion: Using Social Media to Drive Sales

In December of 2004, I was interviewed about business blogging by a reporter from the Mississippi Business Journal. It was the first interview I did after starting my own Internet marketing consultancy. 

In that article, the reporter asked me to elucidate the advantages of using a blog for business purposes.… Read More

Evaluating the new RCA Small Wonder EZ209HD camcorder

(Excuse the shakiness of the video. I was holding the camera in my hand instead of setting it up on the tripod like I should have done. Hard to do two things at once and do either well.)

Over a year ago I purchased an RCA Small Wonder camcorder.… Read More

Is social networking the same as social marketing?

Cherie HebertI have a dear friend, Cherie Hebert, who is an advertising executive and principal of BBR, a local ad agency here in Lafayette. (BBR, by the way, stands for Blond, Brunette and Redhead. Cherie is the brunette.)

Cherie uses the term "social marketing" to describe what I refer to as social media marketing.… Read More

Maximize your marketing dollars during the recession

Nine ways to maximize your marketing dollars during the recessionToday's news is all about the economy and how we are in the worst recession since the Great Depression. The company I serve as marketing director, Bizzuka, wanted to put a "recess" to all the negativity and discuss some ways to use the Internet as a cost-effective marketing tool, not only during difficult times, but at anytime.… Read More

Guest on Blog Business Success Radio with Wayne Hurlbert talking about the power of social media

You think I stuffed enough keywords into that title?! 

I'm a guest tonight on Wayne Hurlbert's Blog Business Success radio show which airs at 7 p.m. central, 8 p.m. eastern. 

We're going to be discussing the power of social media and I will share ideas for getting the most out of your social media
experience. 

Topics will include how to use Twitter, Facebook, LinkedIn and more to
build lasting relationships that will grow your business, and we'll go beyond the "how" to discuss the "why."

Join us or listen to the archived version.

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