This is a guest post from Alex Clifford, Content Marketing Executive at Virally, a company that empowers marketers to run hosted content marketing campaigns, make content more social, and gain deeper insights when their content goes viral.
The internet is an ocean.… Read More
Effective marketing in the digital age mandates that you create engaging content for your customers, prospects, and social network fans and followers to consume.
First, let’s define what we mean by “content.”
Content can be anything – Facebook status updates, Twitter tweets, videos, images, or blog posts.… Read More
The more I read about content curation, the more I believe we’re experiencing a publishing evolution.
Back in blogging’s early days, posts consisted of lists of links, which later morphed into lists of links annotated by commentary from the blogger. Still later, long-form posting came about giving guys like me the opportunity to bloviate ad naseum.… Read More
This post is the second in a series on content curation and deals with content curation platform Scoop.it. In subsequent posts, I will examine two other such platforms: Rebelmouse and Paper.li. NOTE: The first post in this series dealt with curation fundamentals.… Read More
Today’s post is the first of a series on content curation and deals with curation fundamentals. In subsequent posts I will compare a number of curation platforms, interview curation experts and talk about how to become a curator.
With the constant stream (who am I kidding, flood is more like it) of content that most of us are faced with parsing through each day, content curation has become an increasingly popular topic.… Read More
